Adriana Lima on Her Eyewear Line, Desire to Launch Lingerie The Brazilian Model Has Created a Collection With Affordable Eyewear brand Privé Revaux

 

 

The term “supermodel” gets tossed around a lot in the fashion industry. But in the case of Adriana Lima, it hits the mark.

The Brazilian-born beauty, who started her career at age 15 by winning the Ford Supermodel of  Brazil contest, is consistently ranked as one of the world’s highest-paid models. Perhaps best  known for her role as the longest-running Victoria’s Secret Angel, Lima has walked the runways for  nearly every major fashion brand and is also an ambassador for Puma, IWC and Chopard. Just this month, she was one of four  women to be featured in the new Max Mara campaign (along with  Joan Smalls, Irina Shayk and Gigi Hadid) and she’s currently on the cover of Vogue Japan.


But if that isn’t enough, next month, Lima will unveil a capsule collection of sunglasses

— that she designed with help from her seven- and 10-year-old daughters — with Privé Revaux, the affordable eyewear company. Privé Revaux was founded in 2017 by David Schottenstein along with celebrities Hailee Steinfeld, Jamie Foxx and Ashley Benson. The company, whose eyewear styles retail starting at $29.95, received

an undisclosed investment from private equity firm TSG Consumer Partners in 2018. It has also created collections with Benson as well as Riverdale actress Madelaine Petsch  and actress and singer Dove Cameron.

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